external effects
External effects are effects which occur in the production which have not been incorporated into the price.

hallmarks
Hallmarks give consumers information, because companies must observe rules so as to be allowed to use these hallmarks.

moral licence
Compensation behaviour is behaviour by which people afford themselves to consume less responsibly, because they have been consciously sustainable in another way already.

negative external effects
External effects are called negative when they decrease prosperity. External effects are effects which occur in the production which have not been incorporated into the price.

positive external effects
External effects are called positive when they increase prosperity. External effects are effects which occur in the production which have not been incorporated into the price.

socially responsible consumption
Consciously buying or consciously not buying certain products for sustainable, ethical and/or political reasons.

sustainable
Producing in such a way that the production is not at the expense of future generations, for instance by not harming the environment. Production is sustainable when account is taken of the long-term consequences for mankind and the environment.

transparency
The extent to which consumers can get information about the way in which their products are produced.

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